Tablets go mainstream, TV apps still niche
In our latest developer survey we asked developers about the different screens they target. The results show smartphones are the most popular target, whilst tablets are catching up fast. PCs are most...
View ArticleA/B Testing on the Amazon Appstore
In December Amazon launched a new A/B testing service for Android apps on the Amazon Appstore. Integrating A/B testing, particularly for in-app purchase related events, in the store portal is a welcome...
View ArticleKids’ Educational Apps – An Indie Dev’s Final Frontier
[Geroge Karavias, co-founder of Anlock, shares his experiences in marketing kids' educational apps and proposes a survivor kit to keep in mind when navigating the treacherous waters of this category.]...
View ArticleCapturing More Value with Voice Services
Of the tools and services for developers we asked about in our last survey, one category stands out by miles as having the wealthiest developers: voice services. Of course there’s a lot of variety in...
View ArticleWhich apps make more money? App monetization insight from our Developer...
How do app developer revenues vary by country, or platform? Does the number of platforms make a difference to app revenues? Which models bring in the most revenues? We revisit Andreas Pappas' November...
View ArticleIndia – your next apportunity?
The world is getting ‘App’ified – and India is entering the fray at full force! With India rapidly growing as a major app destination, it is important to understand the underlying drivers of this...
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App monetisation: Games vs. Enterprise and Business Apps
The mobile apps business is maturing and while most of the media attention is still focussed on the latest app store success stories, developers are finding lots of better ways to improve app...
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Why are you still building consumer apps? Enterprise pays 4x more!
Consumer apps are the focus for all the excitement and media attention in the industry. Enterprise software is dull and boring, right? Not if you care about making money! Our data shows enterprise...
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4 Reasons Not to Build Enterprise Apps
In an earlier post we showed how enterprise app developers make 4 times the revenue of those developing consumer apps on average. Targeting enterprises with apps can be very different from building...
View ArticleThe Android Monetisation Myth: iOS still rules the west
Revenues from Android apps saw tremendous growth in 2013. If you look at the headline global figures then revenues from Android apps on Google Play are rapidly closing on those from iOS apps on the App...
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